So, you get on the hunt for an all-in-one sales and marketing platform. You have actually possibly bounced in between a lots tabs contrasting devices like ClickFunnels, Kajabi, Kartra, Systeme.io– you call it. And afterwards … bam! You stumble across What Is GoHighLevel Used For.
Now, possibly you’re wondering, “Is GoHighLevel really the solution I’ve been looking for, or just an additional hyped-up jack-of-all-trades platform that underdelivers?” Great concern. Due to the fact that when it involves running a digital firm or marketing services online, the incorrect tool can squander both your time and your peace of mind.
Let’s break this down– real talk, no fluff. By the end of this, you’ll recognize whether GoHighLevel (or GHL, if you such as to keep it short) is the ideal move for you.
What Is GoHighLevel?
Envision this: you ditch your e-mail marketing tool, your CRM software application, your landing page builder, your appointment scheduler, your funnel builder, and your program system– done in one day.
That’s type of what GoHighLevel assures.
It’s made for digital companies, marketing professionals, and SaaS resellers who are tired of juggling ten different tools to get one job done. From CRM and email marketing to automation, internet sites, SMS, social organizing, and also training course development– GoHighLevel intends to be your one-stop marketing device.
But here’s the spin: it’s actually developed with agencies in mind. If you’re a solo material creator or influencer, you might feel like a visitor at a party meant for somebody else. More on that later on.
First Impressions: Clunky or Qualified?
You understand how some systems just really feel user-friendly the minute you log in? Yeah … GoHighLevel isn’t rather that.
Initially look, the user interface seems a bit all over the place. There are setups in 3 different locations– why? It’s like trying to find your auto keys in someone else’s house. You’ll ultimately figure it out, yet not without a little aggravation.
But once you surpass that unusual UX format, things begin to click. The control panel gives you performance statistics, lead resources, conversion prices, job jobs, KPIs– all arranged in personalized dashboards. You can even produce separate sights for every customer, which is chef’s kiss if you’re taking care of several businesses.
It’s not ideal. But if you like dashboards that provide you instant company understanding, GHL provides.
Limitless Funnels?
Let’s be actual. If you have actually made use of ClickFunnels, you recognize exactly how quickly their web page restricts sneak up on you. But with GoHighLevel? You obtain unrestricted funnels, unlimited pages, unlimited items– best out of eviction at just $97/month. That alone might conserve you hundreds.
And building funnels? Pretty easy. There are 1,000+ templates prepared to go, or you can roll up your sleeves and build from the ground up with their drag-and-drop editor. It’s not quite as slick as Webflow or Elementor, however, for a lot of companies? Totally strong.
Plus, there’s a killer feature called Snapshots. Consider it like cloning your best-performing funnel– consisting of automation and setups– and reusing it for one more client. You’ll conserve hours. Perhaps even days.
Oh, and if you’re moving from ClickFunnels, there’s a direct import device. No rebuilds needed.
Page Builder That Gets the Job Done
Let’s chat websites. The GHL builder isn’t trying to win layout awards. However, for useful, lead-focused sites? It works.
You can tailor templates, make use of worldwide sections for consistent branding, and established conversion-ready web pages much faster than you ‘d anticipate. Intend to add your firm’s brand name kit? The Brand Boards section allows you do just that– fonts, shades, logos– the whole shebang.
It’s not as progressed as Elementor (you will not locate parallax scrolling or motion impacts right here), but the integration with GHL’s automations gives it a strong edge. Whatever links– types, schedules, e-mails, CRM– so your site visitors never fall through the cracks.
Email Marketing: Powerful, But … Complicated
Okay, below’s where points get a little dicey.
GHL’s e-mail marketing is remarkably powerful. You can develop sequences, set up triggers, nurture leads, send deserted cart emails, run split tests– the entire automation playbook. You also get analytics to see what’s functioning and what’s not.
But below’s the twist: deliverability can be hit or miss.
GHL counts on Mailgun for e-mail shipment (unless you switch over to their in-house LC Email solution), and several users report drops in open rates contrasted to more polished systems like ConvertKit or ActiveCampaign. It’s something you absolutely wish to examine prior to moving your whole checklist.
And the cost? Emailing 30,000 contacts at $0.01 per email builds up fast. You can blow past $300/month simply on email alone. That’s greater than their $297 “Limitless” plan. Yikes.
Likewise, in spite of the buzz concerning hundreds of e-mail templates, you’ll possibly just see a handful unless you’re in Firm Setting or the top-tier reseller plan. If you’re expecting a dynamic email template library? Prepare to be underwhelmed.
Workflow Automation That’s Actually Beneficial
This is where GHL starts to beam again.
You can develop rather innovative automations without needing a technology degree. Assume: if someone submits a kind, send them a message, assign a task to your VA, and move the lead into a pipeline– all instantly.
And we’re not just chatting email right here. GHL incorporates text, voicemail decreases, Facebook Messenger, and also telephone call right into your workflows. It resembles a digital Pocket knife for lead nurturing.
Intend to segment based upon behavior? Done. Trigger activities by date, tags, or kind submissions? Easy. Set up deserted cart messages? Absolutely.
If you’re tired of patching with each other automations throughout 5 platforms, this will seem like a breath of fresh air.
The CRM Is Seriously Underrated What Is GoHighLevel Used For
If you’re used to CRMs that feel clunky or overly “company,” GoHighLevel’s CRM will stun you.
It’s made with companies in mind, so it concentrates on leads, pipelines, and conversions– not long-lasting consumer support (like HubSpot does).
You can track conversations, appoint tasks, step leads with customized pipelines, decline voicemails, send out SMS messages– all from one sight. And also, the Social Coordinator helps you schedule and take care of posts across platforms like Facebook, Instagram, and LinkedIn.
You can also create consultation calendars, embed them on your website, and integrate them straight right into workflows. A lead books a telephone call? Boom– automated verification email, tip text, task appointed to your sales rep.
It’s all linked.
Where GoHighLevel Falls Short?
Let’s not sugarcoat points.
GoHighLevel isn’t excellent, and it’s not for everybody.
If you’re a solo maker wanting to build programs or a subscription website, GHL could really feel a little confusing. You won’t obtain the polished training course builder that platforms like Kajabi, Teachable, or Podia deal. There’s no fancy pupil dashboard. No community tools constructed in.
It’s a “sufficient” training course feature. Not fantastic. Not bad. Just … useful.
Additionally, the UI still feels like it’s playing catch-up with the competition. Settings are scattered. Some features are hidden. And honestly, the system still seems like it was constructed by developers– not designers.
Who’s GoHighLevel Actually For?
Right here’s the bargain: GoHighLevel was built for you if you run a digital agency or you’re reselling SaaS to various other services.
Why? Since:
- You can handle numerous customers under one account.
- You obtain limitless funnels, products, and websites.
- You can duplicate whole configurations making use of Snapshots.
- You can resell GoHighLevel as your very own top quality software (with their SaaS Mode).
So if you’re servicing B2B customers, running paid ads, marketing solutions, or building lead-gen systems for others– this platform makes a great deal of feeling.
Yet if you’re simply attempting to launch a solitary online program or develop a rather landing page for your blog? You’re possibly better off with something easier and a lot more design-focused.
Let’s Talk Rate
GoHighLevel has 3 core pricing plans:
- $97/month: Fundamental features, one account What Is GoHighLevel Used For
- $297/month: Unrestricted accounts and features
- $497/month: SaaS Reseller Setting (white-labeling, advanced support, etc).
Compared to piling ClickFunnels + ActiveCampaign + Calendly + Teachable + Zapier, this is an outrageous deal. You could be conserving $300–$700/month without sacrificing crucial features.
Verdict
If you’re running a digital agency and desire a solitary system that can take care of CRM, e-mail, SMS, web sites, funnels, and automation– GoHighLevel is a complete game-changer. Seriously.
Is it rough around the edges? Certain. However the time and money you conserve by ditching 5 other tools more than offsets the traits.
Feel in one’s bones what you’re getting involved in. If you need world-class design or niche-specific devices like a robust course platform or community builder, GoHighLevel could leave you wanting a lot more.
But if your concern is functionality, flexibility, and range?
After that yeah, GoHighLevel’s worth your time. Simply maybe give on your own a weekend break to determine the dashboard.